
Where it All Started
The Fidget Co was born in Perth, Western Australia. The idea sparked from one therapy session, where one fidget toy reminded us of the people who struggle to keep focus and can't sit still, especially those who struggle with learning disorders and those with disabilities. Many children struggle with focus due to a combination of distractions, developing attention skills, and environments that may not always support sustained concentration, this compelled us to help out by creating The Fidget Co.

Our Mission
Our mission is to make focus, calm, and self-regulation more accessible for everyone. We provide high-quality fidgets designed to support students, educators, therapy centres, and individuals with disabilities or attention challenges. By supplying practical tools that help channel energy and reduce stress, we aim to create more inclusive classrooms, workplaces, and learning environments where people of all abilities can concentrate, learn, and thrive.

Get To Know Us
The Fidget Co is a small, creative business run by two teenagers, Jak Armstrong and Liam Cooney. We are passionate about fidget toys and helping others stay focused and relaxed, we started the company to sell fun, high-quality fidget products. Through hard work, teamwork, and a lot of creativity, we have turned our idea into a growing brand that brings engaging and satisfying fidget items to their customers.